This is an interesting idea, I found it on Ads of the world, not sure what is the advertising agency.

An advertising agency in Amman have targeted most of the Creative Directors in the Middle East to apply for this job (if they are not happy at their current agency of course). We thought the best way to target them was to send it straight to them by post. Over 100 postcards were sent, so keep your eyes peeled there maybe one coming your way.

Perhaps the funniest and most innovative promotion you might think of, I mean in Jordan, Mint advertising had this nice idea to headhunt employees from their competitor Team Y&R.

A guy in a tree costume was standing in front of Y&R building in the morning so that all Y&R employees see it when they come to work, the message was visit SpyingTree.com and then when you visit the website you’ll see that Mint is spying for new talents.

Zain has revealed its new offer that was promised to exceed all limits, you must noticed the teaser campaign that they run in the past few days, the offer is Zain One Network, where by you an go local in all markets where Zain operates; Iraq, Jordan, Bahrain, Sudan, Saudi Arabia (soon), and Africa, I wonder why they didn’t mention Kuwait, which is the headquarter of Zain.

Interesting offer, specially that you can receive calls for free while you are away, roaming charges cost a lot, plus you can call local numbers at local tariffs, but I recall a presentation by a Zain executive during IAA conference last year, he talked about an offer in Africa where you can call any Zain number in 6 different countries at the same cost of calling local numbers, that would be a very interesting offer; imagine calling a number in Kuwait or Saudi from Jordan at the same cost of calling a mobile number in Jordan.