
The amazing voice is back! Dolores O’Riordan who was the vocals of the Cranberries is back with a new band named after her. Dolores O’Riordan has released a new album “Are You Listening?” and a great song titled “Ordinary Day”, I just adore her voice and performance, she is really amazing!

Amazing ad for Audi Quattro it featuers a poster for Audi that somebody couldn’t resiste to and ripped-off it the wall, but as reported on mediaME the concept could be much deeper, Quattro refers to 4-wheels grip, the corners of the poster remained on the wal despite the ripping, it is smart. More amaizng about this ad the fact that it didn’t feature the product itself, that what I call smart advertising., the creative agency is Grey, Dubai.
When you do a promotion you are trying to convince the audience to test your product/service in order to boost your sales; you are trying to change their consumption habits.
This is not a marketing lesson but I guess what happened in Tunisia during Valentines Day is a lesson for all marketers in the Arab world to learn – Sex Sells.
Sex Sells is a very efficient sales & marketing method, it works like magic as long as it wasn’t phony or artificial, at least that what I do believe. I was reading about a weird promotion in Tunisia where you get a free meal if you kissed your girlfriend/wife in public.
I found it odd and abnormal, why can’t we be natural? If kissing in public is not common in a country why do we encourage it this way? I don’t think that any restaurant/café in Europe or USA would do something like this, obviously because kissing is normal there.
I found it one step close to prostitution; kiss her in public and get a free meal, next time have sex in the street and get one free night at a hotel, dozen of condoms and a porn movie where you star in.