Communicate magazine reports that Leo Burnett Beirut and TBWA\RAAD has bagged two awards at the Loerie Awards that was held in South Africa. Congratulations to both agencies! Below you can find the winning work:
Silver Outdoor Award: Koleston | Natural Colors
Advertising Agency: Leo Burnett Beirut, Lebanon
Creative Director: Bechara Mouzannar
Art Director: Celine Khoury
Illustrator: Mark Calina this piece of work is a Grand Prix winner at the Dubai Lynx 2008!
Bronze Print Award: Pedigree | When dogs eat well, they dream well
For those how don’t know this Arabian habit, after drinking the Turkish coffee Arab women usually turn their cups upside down and start reading the lines of coffee left inside the cup, they try to see into the future, of course it’s a silly thing but they enjoy it. This scene from a Lebanese play features two women trying to read the cup of an English-speaking girl, one of them reads, the other translates, but in a sexually oriented way.
Google announced the launch of Middle Eastern themes for iGoogle, according to their press release the themes are UAE, Jordan, Egypt, Lebanon, and Shisha cafe. The Shisha theme is the only one that I liked, I believe they could of done much better for the others, plus I couldn’t find the UAE one, but below you can find them:
Interesting billboard for Koleston Hair Care Products, the hair of the lady in the billboard is die-cut, and through different phases of day and night it reflects the variations of Koleston Natural Colors, I think the only problem is that the face details shouldn’t been die-cut, look at the first one it doesn’t look right, but I like it!
Update: Here is a better file I found on ads of the world:
Advertising Agency: Leo Burnett Beirut, Lebanon
Creative Director: Bechara Mouzannar
Art Director: Celine Khoury
Illustrator: Mark Calina