Creative ads | “Light Bulb” amazing billboard

Creative ads

A brilliant idea for a billboard; a bulb is installed within the panel supplied with a sensor that react and get the bulb lighten each time someone passes by it.

Client: The Economist.
Creative Agency: Abbott Mead Vickers BBDO, UK.

This entry was posted on Tuesday, October 31st, 2006 at 11:00 am and is filed under Amazing, Ambient/BTL, Europe, Outdoor, Smart. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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6 Comments so far

  1. on October 31, 2006 at 11:54 am hope wrote:

    wow

  2. on November 1, 2006 at 12:54 pm Ad Blog Arabia » Amazing “Light Bulb” billboard for The Economist wrote:

    [...] Via [Jazarah!] [...]

  3. on November 2, 2006 at 8:46 am Ganeshbabu wrote:

    wow! Its a very nice idea for a billboard.

    Thanks

    Ganesh
    Dubai

  4. on November 2, 2006 at 9:33 am Samer Marzouq wrote:

    Yea hope & Ganeshbabu, my first reaction was wow when I saw it. It is really amazing.

  5. on November 2, 2006 at 3:53 pm Ganeshbabu wrote:

    Hi

    Samer Marzouq are u working advertising? in what country? can i join it?

  6. on March 1, 2007 at 9:52 pm Alex wrote:

    try this ish at Times Square– it will always be lit. An ad like that is good for a countryside bus stop.

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