Here is a smart Guerrilla Marketing idea – Modern Shoe Hospital

What a smart idea, you are walking and then you step on this bandage, it sticks on your shoes, you remove it, and you get to read the message.

Creative Agency: Target
Creative Director: Tom Murphy
Art Director: Jessica Tipping
Copywriter: Sarah Watton

via

This entry was posted on Monday, November 17th, 2008 at 8:58 am and is filed under Amazing, Ambient/BTL, Cool, Interesting, Marketing, Smart. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

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1 Comment so far

  1. This is a good guerilla marketing idea, but it could get annoying.

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